KEEP CALM and GETBOOKEDUP!

We've spoken to several users this week whilst providing support or training and virtually every one of them has commented that work is a little quiet.  One of our newer users of the Professional+ Edition, but an established carpet cleaner,  said  "It's the quietest I've every known it, I only have one job booked in now, and that's for next Monday."  The business has asked to remain anonymous but said he didn't mind me sharing his comment as he was sure others were also quiet.  He also didn't mind me sharing what we'd done to help...

So what did we do?

As a new user we helped them import their existing client records from the spreadsheet they currently had them in.  They have rarely mailed their database as "It's a pain to do!" so once uploaded we coached them through creating the letter using the built in Text Editor, which they though was great as they don't have Word on the new computer they have installed GetBookedUp on.  We then went through how to choose clients and get the letter sent using the Easy Mailing feature.  Within an hour we'd got the data in and trained them how to get the first mailing out.

If you're a little quiet perhaps try an extra mailing, or email campaign from your database.  Here's just a couple you could do:-

A Short notice offer, tell people you're working in the area all next week and if they book in any work for next week you'll do a 3 for 2 deal.

Mail everyone who's had a quote but not booked in yet, make an AMAZING offer to try you out, but only because it's the quiet time before the MAD spring clean season starts at Easter.  We always find a BOGOF on the Clean & Protect service works well with this mailing.  Tell people why you're doing it.  "This is a quiet time of year for us, the calm before the storm of Spring cleaning that always starts at Easter.  As you've had a quote from us but not booked in we want to show you just what we can do, and hopefully win your long term repeat business and referrasl to your friends and neighbours.  If you book now for the work to be done before Easter we'll Clean and Protect One carpet Free of Charge when you have any carpets Cleaned and Protected."

The mailshot to those who haven't booked in is something that you can do regularly to follow up.  Obviously you wouldn't offer the BOGOF all the time, but if you're a bit quiet now why not give it a go now, using the example 'reason' above.

If you want ANY help doing these mailings from [getbookedup] just call us, any time, on 01405 813665.  If you're not already a [getbookedup] user then give us a call to see a no obligation demonstration of how you'd put one of these mailings together in [getbookedup]

Thanks to Jackie Clark.

Jackie Clark of A&G Chem-Dry, who use our top Turbo Charged Edition, sent me the KEEP CALM picture and I though it appropriate for this post.  Thanks Jackie.

So, KEEP CALM and GETBOOKEDUP! using [getbookedup]

Hope that helps, you know where we are if you want any assistance.

Regards

Allan Jnr.